Privacy policy
MB April Notes is a Lithuanian corporation and is referred to in this Privacy Policy as “April Notes”, “Company”, “we”, “our”, and “us”. April Notes is committed to respecting the privacy of our visitors and users (collectively, “Users” or “you”). This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.aprilnotes.com, or our social media pages; use one of our services or tools; or otherwise connect with us offline such as via email or telephone (these activities are collectively referred to as the “Site”). Please read this Privacy Policy carefully to understand our policies and practices regarding your Personal Information. If you do not agree with our policies and practices, your choice is not to use our Site. By accessing or using the Site, you agree to this Privacy Policy. Collecting Personal Information
Policy highlights
- We collect personal information from users of our Site that identifies you as an individual when it is voluntarily provided by you, such as your name, address, telephone number and email address.
- We automatically collect browsing information and other information from users of our Site that does not identify you as an individual, but may identify your device, such as information about your browsing activities, geolocation and information about the devices you use to access the Sites.
- This information is collected to provide, manage, analyze and improve the features and functions available on or through the Site, complete your purchases, fulfill orders, market relevant products to you, prevent fraud or misuse, and for our internal business purposes.
What personal data is collected about you as a customer and why?
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information”.
We collect Device Information using the technologies listed below:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.
When you create an account on the Site, make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, account password, payment information, email address, and phone number. We refer to this information as “Order Information”.
When we refer to “Personal Information” in this Privacy Policy, we are referring to both about Device Information and Order Information.
How do we use your personal information?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
- Communicate with you
- Notify you about an out-of-stock item
- Screen our orders for potential risk or fraud
- Administer promotions, surveys or other Site features
- Depending on the preferences you have shared with us, provide you with information or advertising relating to our products
We also use the Device Information to improve and optimize our Site (by generating analytics about how our customers browse and interact with the Site, and to evaluate the success of our advertising campaigns).
We may store or process your Personal Information on servers located outside of your home country. By using the Site, you consent to the transfer of your Personal Information to such servers.
Minors
The Site is not intended for individuals under the age of 18. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.
Sharing Personal Information
We share your Personal Information only with our employees, contractors, agents, service providers, and third-parties that need to know such information to support or provide services through the Site, and have agreed not to disclose it to others. Please find more details below:
- Shopify to power our online store. You can read more about how Shopify uses your Personal Information by following this link: https://www.shopify.com/legal/privacy.
- Google as we use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics by following this link: https://tools.google.com/dlpage/gaoptout.
- Omnisend to provide email and marketing information to our customers. You can read more about how Omnisend uses your Personal Information here: https://www.omnisend.com/privacy/.
- Hotjar to help us understand and analyze the effectiveness of our website. You can read more about how Hotjar uses your Personal Information here: https://help.hotjar.com/hc/en-us/articles/360045420794-Privacy-FAQs.
- Yotpo to enable and publish product reviews. You can read more about how Yotpo uses your Personal Information here: https://www.yotpo.com/yotpo-privacy-guide/.
- Courier and logistics providers to deliver purchased items.
- Paypal to securely process your payment. You can read more about how Paypal uses your Personal Information here: https://www.paypal.com/myaccount/privacy/privacyhub.
- Stripe to securely process your credit card payment. You can read more about how Stripe uses your Personal Information here: https://stripe.com/en-gb-lt/privacy.
We may also share your Personal Information in certain other circumstances, such as to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful requests for information we receive or to protect our rights.
Our site may contain links to other websites. If you choose to visit other websites, we are not responsible for the privacy practices or content of those other websites, and it is your responsibility to review the privacy policies at those websites to confirm that you understand and agree with their policies.
Behavioural advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You may opt out of receiving promotions, news, and/or marketing communications at any time by emailing us at shop@aprilnotes.com. You can also opt out of targeted advertising by following the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
Retention
When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your rights’ section below.
Your rights
GDPR
If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact via email at shop@aprilnotes.com.
Your Personal Information will be initially processed in Ireland and then will be transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.
CCPA
If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us via email at shop@aprilnotes.com.
Contact
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at shop@aprilnotes.com or by mail using the details provided below:
K. Ulvydo g. 11-119, 08355 Vilnius, Lithuania
Last updated: 09-02-2021
